Industry · Home services

Service calls today. Repeat customers for years.

Electrical, HVAC, and plumbing searches are urgent and constant. We capture the emergency call with LSA and search, then turn it into a customer with follow-up and reviews.

28phone leads in 18 days, Stamp Electric
$42average cost per lead
24/7plumbing and HVAC demand
Unclog Plumbing Services team by their 24/7 van
28phone leads in 18 days, Stamp Electric

"Electrician near me," "AC not cooling," "emergency plumber": these searches happen every hour of every day, and the business that answers first wins the call. They also produce customers who call again for years, which is why cost per lead in these trades should be judged against lifetime value, not one ticket.

For Stamp Electric in Maryland we built a tightly structured, high-intent search campaign and produced 28 qualified phone-call leads in 18 days at $42 each. For Unclog Plumbing, the 24/7 promise on the van is backed by automation that actually answers at 3 a.m. Local Services Ads carries the badge; search carries the specific, urgent jobs; AI search makes you the name when someone asks.

Searches we target

What your customers actually type

electrician near meemergency plumber [city]AC repair near mefurnace not workingpanel upgrade electricianwater heater replacementdrain cleaning near meHVAC installation [county]

Each search family gets its own campaign, landing page, and, for AI search, a page that answers it.

The playbook

How we run it for electrical, hvac & plumbing.

Local Services Ads

High-volume categories with the badge at the top. Reviews and response speed hold the rank.

Search by emergency and install

Repairs and emergencies in one set of campaigns; installs and upgrades (panels, water heaters, HVAC systems) in another with financing on the page.

24/7 automation

Missed-call text-back and an AI assistant that dispatches after hours.

AI search

Electrician, HVACBusiness, and Plumber schema, city pages, and FAQs on the questions people ask AI before they call.

Benchmarks

The numbers in this trade.

From our client accounts and 2026 industry data. Your audit replaces these with your market’s real figures.

$42

Cost per lead, Stamp Electric

28

Phone leads, 18 days

$3K–15K

Install tickets

high; judge CPL on lifetime value

Repeat rate

Results

Electrical, HVAC & Plumbing clients.

Stamp Electric
Case study · Electrical contractors

Stamp Electric: 28 phone-call leads in 18 days at $42 per lead.

Produced 28 qualified phone call leads in just 18 days with a tightly structured, high-intent Google Ads search campaign.

28phone-call leads
18days to results
$42average cost per lead
Read the case study
Questions

Electrical, HVAC & Plumbing questions we get.

As a follow-up, yes. The ad captures the emergency; the automation offers the plan after the job, when trust is highest.

Free growth audit

Ready to own the page for electrical, hvac & plumbing in your market?

A free, 30-minute growth audit: your Local Services position, your share of AI answers, and what your competitors pay per lead. You keep the plan either way.