Industry · Home services

Restoration leads when the water is still running.

Restoration is the most urgent search on Google: someone with a flooded basement at 2 a.m. calls the first company that answers. We run always-on emergency campaigns and the automation that answers instantly.

$100K+Raines Restoration, from $2K in ads
10high-ticket leads in the slowest month
24/7campaigns and response
Water, Fire & Storm Restoration

A restoration lead is an emergency, a high ticket, and usually an insurance claim. The homeowner isn't comparing quotes; they're calling whoever shows up first and picks up. That makes the top of the page worth more in restoration than in any other trade, and it makes response time the whole game.

For Raines Restoration in Maryland we ran a tightly targeted Google Ads campaign in the slowest month of the year and produced 10 high-ticket water and fire leads and more than $100,000 in pipeline from $2,000 of spend. The campaigns run around the clock, the landing pages say "24/7" and mean it, and missed calls get a text within seconds.

Searches we target

What your customers actually type

water damage restoration near meemergency water removalflooded basement cleanupfire damage restoration [city]mold remediation near mestorm damage repairsewage cleanup24 hour restoration company

Each search family gets its own campaign, landing page, and, for AI search, a page that answers it.

The playbook

How we run it for water, fire & storm restoration.

Always-on emergency search

Campaigns that run 24/7 with bid adjustments for nights, weekends, and weather events.

Local Services Ads

The badge and the phone number at position #0, with response automation that keeps you ranked.

Insurance-claim content

Landing pages and FAQs that answer the insurance questions, which is also what AI engines get asked.

Instant response

Missed-call text-back and a 24/7 AI assistant that captures the address and dispatches.

Benchmarks

The numbers in this trade.

From our client accounts and 2026 industry data. Your audit replaces these with your market’s real figures.

$100K+

Pipeline from $2K

10

Leads, slow month

$5K–15K+

Average ticket

under 60 seconds

Response target

Results

Water, Fire & Storm Restoration clients.

Raines Restoration
Case study · Water & fire damage restoration

Raines Restoration: $100K+ in restoration revenue from $2K in ad spend.

Generated 10 high-ticket water damage and fire restoration leads during the slowest month of the year through a tightly targeted Google Ads campaign.

10high-ticket leads
$100K+pipeline revenue
$2Ktotal ad spend
Read the case study
Questions

Water, Fire & Storm Restoration questions we get.

Yes. Restoration searches spike at night and on weekends, and that's when competitors' phones go to voicemail. We keep campaigns on and automation answering.

Free growth audit

Ready to own the page for water, fire & storm restoration in your market?

A free, 30-minute growth audit: your Local Services position, your share of AI answers, and what your competitors pay per lead. You keep the plan either way.